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• Save 10% on a
new web site with "Quality Real Estate Web Design"
• Get free business cards from "VistaPrint"
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Easily keep up to date
on the latest real estate marketing available online.
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| Real Estate Marketing Tools |
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This
is a segmented section of real estate tools that can be very
valuable when added to an agent's arsenal. There are so many different
types of tools available to agents, this will most likely grow
to be one of our biggest sections.
Online Exposure
Make sure you get seen out there on top quality sites that help to position you
as the market expert.
| Description: Nationwide MLS real estate agent directory
featuring top real estate agents and homes in every city across the United States. |
| Pros: Great
pricing for the amount exposure. |
| Cons: None
here. They do what they say and are always
improving. |
 Review: Real
Estate Limelight is the must have directory
listing. Think of it as the gold "yellow
pages" of real estate. They have recently
revamped the site to include promotion of
the agent site. This benefits you with increased
search engine ranking and exposure outside
this system. We spoke with the executives
at Real Estate Limelight and they are soon
going to be including a listing service that
ties into multiple national MLS. You could
expect prices to go up around that time so
we recommend getting your listing asap to
lock in the best price. |
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Call Capture and Phone Services
A must for all agents!
| Description: Tollfreemax
provides complete toll free services for
individual and business communications at
the most affordable rates. |
| Pros: The
most affordable service offering the widest
range of services. |
| Cons: There
really is no down side to the service. It
is very complete. |
| Review: This
is one of our favorite services. For agents,
this is a good way to facilitate sales from
prospects outside your local market. This
toll-free service has features you won't
find anywhere else including phone extensions
and menu systems. Our favorite feature of
this service is that it allows you to setup
a voicemail box that integrates call capture
and forwards the audio to your email in .mp3
format. |
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| Description: Real
estate agent call capture, lead generation
and marketing tool. |
| Pros: Quality
service, nice presentation. |
| Cons: About
the same service as TollFreeMax but it costs
more. |
| Review: This
service combines call capture, call forwarding
with a dynamic over-the-phone listing service.
This is a very complete solution. |
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| Description: The
website is horrible though they have a great
service. |
| Pros: Amazing
service features not offered through other
services. |
| Cons: The
website is a pain to navigate if you want
more information. |
| Review: The
website is horrible though they have a great
call capture and fax forward service. Among
other things, this service can fax a client
a data sheet on a property using an automated
system. If they would redesign the website
so it was easier to follow, we'd give them
3 stars. If you're interested
in learning more, we recommend just giving
them a call. |
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Yard Sign Retailers
Yard signs are an important part of branding that's
available to an agent, allowing them to leverage marketing from
current listings.
| Description: Lowen
Sign Company has over 55 years of experience
designing, manufacturing and screen printing
custom yard signs. |
| Pros: Great
pricing and they do custom projects. |
| Cons: Not
really any here. These guys do it all! |
| Review: If
you need signage of any kind check out
this company. If you don't find what you're
looking for, simply give 'em a call. They
handle custom projects all the time. They
even do award winning car wraps! |
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| Description: Offering
a huge selection of all weather yard signs
to agents of major brokerages. |
| Pros: Top
quality signs and a decent price. Amazing
selection. |
| Cons: Not
helpful for the agent from a smaller or
local brokerage. |
| Review: The
layout and design of this site is rather
poor but it gets the job done. They offer
a huge selection of high quality yard signs
to agents from major brokerages, though it
doesn't help the agents from smaller or local
brokerages. |
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DISC Assessments
We recommend taking a DISC assessment to learn how to better understand your
customer and adapt your communication, to use your behavior style to increase
sales and to create rock solid commitments from everyone you meet. This can be
even more valuable if you review your assessment with a business coach.
| Description: Led
by Drew Rozell, Ph.D., DISCReports.com
is the leader in DISC profiles, DISC assessments, and DISC
training. |
| Pros: DISCReports.com
offers everything you could ever want associated with
DISC and behavior assessments. |
| Cons: Though
he is a Ph.D. the whole program is run by one guy. |
| Review: The
website is not all that great but it is functional. For
more information on DISC, read their site's FAQ section
or give them a call on the toll-free number. By their
own admission, these are not the cheepest DISC assessments
available, but we believe that you get what you pay
for. If you plan to have your DISC reviewed by a professional,
this is the complete service all-in-one. |
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Our current featured
internet marketing service is "Real Estate Limelight".
This is a powerful real estate agent directory that includes
exclusive leads and direct contact info.
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We always feature
an agent that is using the featured internet marketing service
so you can see it in action. This month we are featuring Susan
Tuss of Century 21 Adele Shaw & Associates Real Estate
in Abbotts Pennsylvania.
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